The dark art of getting your business on line.

On the morning of Thursday the 29th of March, I was listening to the Michael Reed show on the local radio station for Louth and Meath LMFM. Michael was speaking to Mark Fielding, the chief executive officer of business lobby group the Irish Small and Medium Enterprises Association (ISME). One of the points Mr Fielding made was regarding the businesses in Ireland that have yet to establish a presence online. The justification he gave for this was a lack of availability and reliability of Broadband across all parts of the country. I understand Mr Fielding’s perspective on this however I would have a different opinion. In my experience, I find that the majority of companies have access to broadband in some shape or form however they have either no idea where to start to get a website created or they have had a bad experience in the past. I think if more focus was directed at education and raising awareness of the mechanisms available in Ireland that can help businesses reach the online market the uptake would increase exponentially. For a .IE website name, you will pay €45.90 For a .BIZ website name you will pay €13.50 For a .COM website name you will pay €17.90 For a .NET website name you will pay €9.98 For a .CO.UK website name you will pay €9.98 For hosting the site, you ordinarily pay annually. The cost ranges anywhere from €40 per month up as high as you want depending on the services you require. For example, if you are expecting a huge amount of traffic, you may pay more for bandwidth....